The video game industry underwent numerous changes lately. The appearance of smartphones considerably modified the use of video games. Now, they are most of the time freemium games and we can play it everywhere.

This evolution seems to creat two types of players : the old « geeks » for whom  games are symbolic and precious, and the « periodic player » who play some levels on candy crush saga while waiting their subway.

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This is why the love story between Nintendo and mobile games began badly. Nintendo didn't want  these "little, simple, freenium games" proposed by editors of mobile games because they were the opposite of its values and ambition. But then, why Nintendo and the so opposite mobile games began to build a relationship together ? If you want to know more about it, click here.